Creative Slogan Examples, Best Slogans and Phrases - Grower

Creative Slogan Examples, Best Slogans and Phrases

Advertising is a powerful communication tool used to promote a product, service or idea and to attract the attention of the target audience. Slogans are one of the most important elements of advertising. A slogan emphasizes the characteristics of the brand or product in a short and effective way, increasing memorability and recognition. A successful slogan can influence consumer behavior by creating emotional ties with the target audience, increasing brand loyalty and making you stand out from your competitors.

You can find our article on the types of ads that work best at this link: Best advertising examples

What is a Slogan?


Slogans often appear on product packaging under a brand name or at the end of a brand advertisement. A classic example is Nike’s “Just Do It” slogan, which has been at the end of TV commercials and on Nike product packaging for years. You’ve probably also noticed slogans at the end of many fast food commercials.

The length of a slogan is usually short and most slogans contain 6 to 8 words at most. Your tagline should be short enough to be memorable and easy for people to repeat, but also long enough to be unique and memorable.

Slogan Creation Tool


Thanks to the system we have developed, you can create your own company-specific slogans for free. You can find examples in the industry and choose from the suggested slogans. Grower algorithm and artificial intelligence work together for you here.

Taglines and Slogans


Slogans are often used in product packaging and advertising to sell a product or promote a brand. For example, KFC ends most of its advertisements with “Finger licking good”, which is also printed on some KFC buckets and packaging. These slogans are specifically designed to give the customer something to associate with the brand.

Taglines are different in tone of voice and intent. Instead of being used to sell a product or promote your brand, taglines encourage potential customers to associate your brand with a specific idea. Apple’s slogan “Think differently” is a good example, but slogans are always used by businesses looking to build a strong brand identity. In marketing, both are powerful and accurate ways to communicate your brand and yourself.

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Small Tips for Writing a Slogan


If you are confused about how to write a slogan for your brand, you can apply the following points.

Suggested content: How to create ad copy?

Brainstorming Words


Create a list of words that are relevant to your business. These words can describe your products or reflect the core values of your brand. The more words you find at this point, the easier it will be for you.

Be Short and Concise


A good slogan is short and concise, otherwise it will not appeal to your target audience. Try to keep your tagline between 6 and 8 words at most to be more understandable and memorable.

Be Catchy


In addition to keeping your slogan short, you should choose small words that make it more readable. If you aim to make your slogan easy for people to read and connect with, avoid words that are difficult to read or pronounce.

Say it Out Loud


Try saying your slogans out loud to see how they feel and sound. If you want a slogan that is easy to say, this way it will be easy for you and your customers to repeat it and get it into people’s heads.

Apple – Think Different

The slogan “Think Different” led to the biggest change in the brand. It was the biggest slogan in the history of the brand, which showed a great change. Where the slogan was really emphasized was that it included Gandhi, Bob Dylan and Albert Einstein. Apple’s value increased after the slogan. Forbes said that Apple’s stock tripled around the time of the campaign.

L’Oreal – Because You’re Worth It

It can be shown among the best creative slogans. It is among the most well-known slogans of recent years. Another feature of the slogan is that it is the first slogan produced from a female perspective. With the emergence of the slogan, it made a big sound. Thanks to its catchy slogan, it deserved to be shown among the best slogan examples.

McDonald’s – I’m lovin’ it!

In fact, McDonald’s has two powerful slogans. One is “I love it” and the other is “There’s nothing like McDonald’s. Both slogans played a major role in the development of the company. Both slogans have stood the test of time. “I’m Lovin'” slogan “I’m Lovin’ It It comes from the English word. The slogan became one of the most important pillars of the fast food chain.

Airbnb –Belong Anywhere

While Airbnb was originally used as a place to stay for short-term travelers, it now provides accommodation for a variety of situations, from vacation rentals to homestay accommodation. The phrase “belongs everywhere” is indicative of the brand’s mission to help people feel at home wherever they are in the world. The phrase is just two words, but it is enough to emphasize Airbnb’s brand identity and encourage people to use Airbnb to feel at home wherever they are.

Nokia –Connecting People

It is impossible not to talk about a phone brand that we have used for years. When Apple, Samsung and other brands did not exist, there was only Nokia. And when we say Nokia, we would directly think of “Connecting People”. The meaning of this word, which is embedded in our language, is “Connecting People to Each Other”. For years we have heard this slogan at the opening of phones and in advertisements.

FedEx – When there is no tomorrow

FedEx, the cargo company, has revealed the identity of the brand with its slogan. It gave a good message that the products will be processed on the same day without tomorrow in the courier service. The brand, which is very successful in creative slogans, makes an average of 14 million cargo deliveries per day. We can see that the slogan is underneath all this success.

Kit Kat – Have a break, have a Kit Kat

Among the best slogans in the world is the Kit Kat brand. ”Break a Have a Kit Kat” The slogan, which emerged with an English accent, has become one of the successful slogans of recent times. The meaning of taking a break in the slogan is morning tea at 11 am. The slogan, which started out with this idea, later became a more flexible concept.

Coca Cola – Share a coke

Coco – Cola, the world’s most consumed soft drink, can also make a name for itself with its advertisements. Even though it is one of the best brands in the world, it does not avoid advertising budgets. It carried out a successful advertising process with the slogan “Share a Coke with”. During the campaign, 250 popular names were personalized on the bottles.

Levis – Quality Never Leaves Style

Among the best examples of slogans is a clothing company. The international company Levis has created its most popular slogan. The company created a big hit under the name “quality never goes out of style”. The slogan, in line with the brand’s name, revealed the quality of the trousers. Levis showed an increase in sales thanks to serious advertising work.

Visa – Wherever You Want to Be

We are faced with another cleverly thought-out slogan. A brand slogan that has marked the last 20 years. Visa, which we see next to many credit cards, does justice to the message it gives to people. It gives a strong message to its customers with the emphasis of “Wherever you want to be”. What the brand really wants to say is that no matter where you are in the world, you can make electronic and mobile payments. Along with the slogan, the company made a radical change and revolutionized its logo.

Disney – The Happiest Place on Earth

Of course, we can’t leave the Disney company out of the list of creative slogans. After much experience and experience, the Disney company has come up with a slogan worthy of its name. The company, which produced a slogan that is really in line with its name, deserved appreciation. It created a theme park under the name “The Happiest Place on Earth” and attracted a lot of attention.

Vivident – Chew and Smile

The slogan of the famous chewing gum brand Vivident is “chew and smile”. The slogan “chew and smile” promises that people who use Vivident branded chewing gum will create a fresh feeling and a beautiful appearance in their mouths. In addition, with this slogan, Vivident expresses that customers are always satisfied with Vivident chewing gum and will show this satisfaction with a smile. We can say that the “chew and smile” slogan developed by Vivident works in terms of increasing brand awareness. When we hear the slogan “Chew and smile”, many of us think of Vivident.

Most Known Slogans

  1. Nike – “Just Do It.”
  2. Apple – “Think Different.”
  3. McDonald’s – “I’m Lovin’ It.”
  4. Coca-Cola – “Taste the Feeling.”
  5. Adidas – “Impossible is Nothing.”
  6. BMW – “The Ultimate Driving Machine.”
  7. American Express – “Don’t Leave Home Without It.”
  8. Mastercard – “There are some things money can’t buy. For everything else, there’s Mastercard.”
  9. KFC – “Finger Lickin’ Good.”
  10. Volkswagen – “Think Small.”
  11. Burger King – “Choose Your Own Way.”
  12. FedEx – “When it absolutely, positively has to be there overnight.”
  13. L’Oréal – “Because You’re Worth It.”
  14. PlayStation – “Live in Your World. Play in our World.”
  15. De Beers – “A Diamond is Forever.”
  16. Toyota – “Let’s Go Places.”
  17. Maybelline – “Maybe she was born that way. Maybe it’s Maybelline.”
  18. Verizon – “Can you hear me now? Good.”
  19. Subway – “Eat Fresh.”
  20. IBM – “Think.”
  21. Gillette – “The Best a Man Can Buy.”
  22. Disney – “The Happiest Place on Earth.”
  23. AT&T – “Reach out and touch someone.”
  24. Red Bull – “Gives You Wings.”
  25. Nestlé – “Good Food, Good Life.”
  26. Bounty – “Faster Picker Top.”
  27. Wheaties – “Breakfast of Champions.”
  28. Kit Kat – “Take a Break, Buy a Kit Kat.”
  29. Head & Shoulders – “You Never Get a Second Chance to Make a First Impression.”
  30. M&M’s – “Melts in your mouth, not in your hands.”
  31. Wendy’s – “Where’s the steak?”
  32. Taco Bell – “Think outside the bun.”
  33. Duracell – “Reliable everywhere.”
  34. Pringles – “Once you pop one, you can’t stop.”
  35. Subway – “The way a sandwich should be.”
  36. Maxwell House – “Good to the last drop.”
  37. Lay’s – “Bet you can’t eat just one.”
  38. Reese’s – “There’s no wrong way to eat a Reese’s.”
  39. Capital One – “What’s in your wallet?”
  40. Alka-Seltzer – “Plop, plop, fizz, fizz, oh what a relief!”
  41. Staples – “That was easy.”
  42. Rice Krispies – “Crackle! Crackle! Pop!”
  43. Energizer – “On and on and on and on and on.”
  44. Wendy’s – “Quality is our recipe.”
  45. Charmin – “Less is more.”
  46. Ritz – “A welcome flavor.”
  47. Jif – “Picky moms choose Jif.”
  48. Allstate – “You’re in good hands.”
  49. Bounty – “Faster, thicker picker.”
  50. Febreze – “Breathe happy.”
  51. Hallmark – “When you care enough to send the best.”
  52. Pampers – “Pampers: Inspired by babies, created by Pampers.”
  53. Dunkin’ Donuts – “America works with Dunkin’.”
  54. Bounty – “Quilted quick picker.”
  55. Campbell’s Soup – “Mmm, mmm good!”
  56. Olive Garden – “When you’re here, you’re family.”
  57. KFC – “Finger-licking good.”
  58. Folgers – “The best part of waking up is Folgers in your cup.”
  59. T-Mobile – “Get more.”
  60. Twix – “Twix: Two for me, none for you.”


Slogans of Turkish Companies

  1. Do You Have Another Request? – Garanti Bank
  2. Life is Beautiful When Shared – Turkcell
  3. Arçelik Means Innovation – Arçelik
  4. Dost Technology – Vestel
  5. A World Brand – Beko
  6. No Limits in Service – Yapı Kredi Bank
  7. Turkey’s Bank – İşbank
  8. Life is Beautiful at Deniz – Denizbank
  9. Fashion is Vakko – Vakko
  10. Open Close – Artema
  11. Water is Life – Life
  12. Are we always so fashionable – Mavi Jeans
  13. Chew and Smile – Vivident
  14. Lassa if Sturdy – Lassa
  15. The Most Beautiful Tea Dogus Tea – Dogus Tea
  16. Eat up – Lay’s
  17. If I Give You a Biskrem- Biskrem
  18. All Good Brand Factory to Ring – Shock
  19. Eat Fit Stay Fit -Eti Form
  20. Is There Anyone Like Nazo – Nazo
  21. Unique in the Cake World – Dankek
  22. Both Soft and Affordable – Solo
  23. Open Close – Artema
  24. The Most Beautiful Paint Filli Boya – Filli Boya
  25. Halley Happens to Everyone – Halley

We hope that our article was useful for you. Don’t forget to stay tuned for more!


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